Pathfinder Helps BEZ Unlock the Power of Their Product
Company:
BEZ makes Strategic Performance Management products for NCR Teradata, IBM DB2 UDB and Oracle database and data warehouse applications.
Challenge:
At the time, the latest release version of the product was extremely feature rich, but the user interface was perceived as confusing and difficult to use. As a result, many users abandoned the product after a short period.
Solution:
Pathfinder redesigned the BEZ product to make it easier to navigate and use. After conducting an information architecture analysis, functionality analysis and usability testing of the product’s highest impact/highest value functionality. The information architecture work also resulted in a global navigational model that enables non-experts to access and understand the product.
Impact:
Pathfinder’s design team delivered guided user scenarios to help BEZ users unlock the true value of the product and effectively position BEZ as a quality leader in their industry.
