Topic: user centric design

User Centric Design – the Who, What, Why and How of a Feature

At Pathfinder, we do our best to help our clients experience the software through the eyes of the user. Defining a feature includes explaining who will be using it, what they need to accomplish, why they need to accomplish it and how they’ll actually do it.

We start with personas (who) — they define the user base and let us identify the primary users whose needs we should focus on, which in turn drives the feature list. Personas also bring the human element into software development. Rather than using a vague term such as actor or user, terms that can easily be dismissed, we now have Myrna from Accounting, a numbers guru who is the primary user of the new software. Myrna is not so easily dismissed, especially once her needs and goals are identified.

We move onto user stories, all of which are written from the point of view of the personas: Continue reading »

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